Social Media Automation for Estate Agents

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Want to make the most of this captive audience and effortlessly and effectively grow your brand on social media? Use the social media automation tool in Dezrez — a powerful feature within our CRM software for real estate agents.

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How can social media & social automation increase leads?

Taking advantage of automated social media marketing with Dezrez will significantly enhance your brand reach and credibility. Here’s how:

  • Increased visibility and reach – Showcase properties to a wider audience and attract potential clients locally and beyond
  • Targeted marketing – Reach specific demographics so that your marketing efforts find the most relevant audience.
  • Engagement and interaction – Build relationships and trust with potential clients through direct communication and consistent content.
  • Content sharing – Share more than just images and descriptions. You can share a range of content such as market insights, property tours and client testimonials.
  • Instant posting – Don’t waste time writing and scheduling your own social posts, use social automation to do the hard work for you, so you can focus on nurturing leads..
Don’t have time to manage your social profiles? Let Dezrez do it for you

While the benefits of SMM for estate agents are undeniable, finding the time to be consistent and engaging on social media is a huge barrier for many busy estate agents. Dezrez makes it doable for even the busiest of agents.

Our social media automation tool enables you to effortlessly post branded Facebook and Instagram posts, helping you to market new and updated listings while growing brand awareness and trust among current and potential clients.

Top benefits at a glance:

  • Save time: Time-saving customisable templates and automated posting means you don’t have to find additional time and resource to post consistently on social media.
  • Maintain brand consistency: Standardised social media posts maintain professional, on-brand messaging and build trust.
  • Better lead nurturing: Reduce the chance of missing valuable inquiries and ensure consistent communication, so you can focus on personal client interactions rather than writing and scheduling social media posts.

Ready to start automating your processes and working more efficiently? Book a demo:

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Automated social media posting: How we do it

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Automatically post your properties to sell them on autopilot.

When you update your listings on the portals (OnTheMarket, Zoopla and Rightmove), it triggers the property to post automatically on your agency’s social media channels. These posts also include automatically generated branded overlays.

How this helps you:
  • Create and post properties in a tenth of the time
  • Extend visibility to a broader audience without extra manual effort
  • Brand-specific posting

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Automatically post real-time updates to listings.

Any significant changes to your listings can trigger another social media post. Whether it’s a new property listing, sold or let, reduced in price or a re-post of fallen throughs, Dezrez will update your Business Facebook and Instagram accounts.

How this helps you:

  • Boost fresh visibility for the property and ensure all platforms are displaying the same up-to-date information
  • Keep your Vendors and Landlords happy with instant and compliant marketing
Customise design & text templates and control how often you post.

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Change the template text of your workflow and choose how many posts you want to go out each day and at what time.

Dezrez offers a variety of user-friendly templates that empower even the least design-savvy among us to create striking, on-brand social posts with a single click. The automated social media tool also pulls through photos and videos from the portals and gives you the option to add a Sale Agreed or Let Agreed watermark to your posts for a professional touch.

How this helps you:

  • Make your properties stand out in the newsfeed and build brand recognition
  • Complete control of your social media presence

In such a competitive industry, using automation tools helps you to remain consistent on social media and gives you the edge over other estate agents. Our social media automation tool can do that for you.

You can always do more with Dezrez

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If you’re new to social media, this may all sound a little overwhelming. But, what’s great about being a Dezrez customer is the easy access to help from a real human being! Our training team are always available to provide initial training on getting started with our software as well as additional training whenever you need it.*

Want to join us? Book a demo of our software with a member of our lovely sales team.

Existing customer? Email us to book some extra training at training@dezrez.com or, to upgrade to our Premium offering (including the automated social posting tool), book a chat with us below.

Are you ready to future-proof your business?

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